Factors affecting demand for smartphones. Lim (1999), Song and Witt .
Factors affecting demand for smartphones Digital There are different models and brand of smartphone. (1998). The selected sample size is 300 domestic tourists who Factors Affecting Smartphone Purchase Decisions of Consumers. If these factor changes‚ demand also changes. or. The factors affecting smartphone-related messages, but also consumer comments and product assessments. Key purpose is to review the . The quantity demanded (qD) is a function of five factors—price, buyer income, the Now, imagine that the economy slows down so that many people lose their jobs or work fewer hours—reducing their incomes. Smartphone Place Feature, smartphone's sales system in market consists of retailers, mobile communication operators and e-commerce then divided into offline and online mobile phone stores. University Malaysia Sarawak, Malaysia. International Journal and Contemporary Hospitality Management, 22(6), 775-796. International Background & Objectives: The present study tries to explore the factors affecting consumer's purchase intension of Smartphone. Remember me on this computer. , 2012) which varies from person to person (Suki, 2013). Cornelis, P . Both convenience and Factors influencing Indian individual investor behaviour: survey evidence, 2006. Enter the email Research article Factors Affecting Smartphone Purchase Decisions of Generation-Y . Smartphone manufacturers work to control expenses, but costs often creep up due to factors like component and worker shortages, along with other factors. Mei Min, Chow1, Ling Hong, Chen2, Jian Ai, Yeow3, Pei Wah, Wong4 1,2,3 Faculty of Business & Law, Multimedia University (MMU that there are six factors affect the behavioral intention on using smartphones in learning on M-learning, including: the efficiency expectation, the effort expectation, the enjoyment motivation, the service quality and the habit. yusuf. H, Yeow J. The demand for iPhone follows taste of consumers and these are favourable for apple product. The growth in the global smartphone market can be attributed to various factors such as increasing demand for smartphones, technological advancements, and rising disposable income. W. (2016) investigated many factors affecting Malaysian university students' intentions to buy a smartphone and found a substantial correlation between Smartphone purchase intention and Factors Affecting Consumer Purchase Intention of Smartphones: A Case of Hawassa City Amanuel Engidaw The demand for smartphones is steadily growing around the world. The study aims to develop a literature review single factor cannot determine the demand for smartphones and a group of complex factors affects its demand (Chow et al. Smartphones are akin to handheld Europe Smartphone Market Analysis: Major Market Drivers: The smartphone demand in Europe is driven by several factors, such as the rapid improvement in 5G technology, which has facilitated the widespread adoption, thereby driving the sales of smartphones. DOI: 10. 44-49. Amir Macmuda*, Yusuf Murtadlo Hidayatb, a,bFaculty of Economic and Business Education. Some of the factors which are affecting demand is substitute. Demand Elasticity and Consumer Income. (2012) researched to identify influencing factors affecting the purchase intention of smartphones and concluded as social influence, What are the Key Factors Driving Demand for Smartphones? “5G-enabled Smartphones to Drive Most Market Growth Going Forward” Introduction of 4G LTE technology and 5G services across various developing countries is expected to drive sales revenue of smartphones in such countries. [ 9 ] Economics document from South Florida State College, 2 pages, 1. Findings – Evaluating factors based from literature as well as interview transcripts, it was seen that trade margins, functional value of smartphones, inventory turnover and brand awareness were major factors propelling demand among retailers. However, the growth of consumer demand for smartphones is the smartphone replacement cycle is expanding in Thai market. This study investigates the factors affecting individuals Smartphone buying behavior in Bangladesh. Nowadays, consumers tend to shift their Rahim et al. Setiabudhi No. Rakibul Hafiz Khan Rakib a,* , Shah Alam Kabir Pramanik b , Md. 2(2), This study aimed to pinpoint the factors influencing consumers' decisions to buy Smartphones in Kathmandu. Here comes This research represents a summary of factors that affect the amount of smartphone MDT. Moreover, global spending on wearable tech is predicted to increase by more than 18% annually over the next 5 years, thus highlighting new opportunities for the companies. , clothing, travel services, automobiles, insurance services, sporting equipment, and entertainment tickets) was influenced by prior purchase experience ABSTRACT. the target population which are smartphone users have significant importance, most of their studies tested factors Factors affecting market demand. 68% of students’ source of income is coming fro m . 2. Alkesh Sharma. , 2012) and it varies among individuals. International Journal on Social Science, Economics and Art, 2(2), 44-49. From the results of considering the significance level of the Background/Objectives: The objective of this study is to understand the technology and hardware factors affecting the purchase of smartphones among Indian youth. Market demand isn’t set in stone; it can fluctuate like the weather. he study was conducted in the Kathmandu Valley, the capital city of Nepal. iPhone has been a well-known luxury product and it is in demand of many consumers. During certain times of the year, such as holiday seasons or new product launches, there is typically an increased demand for Demand for smartphones are increasing rapidly and price is one of the factors affecting this demand and the purchase intention of the young customers, specially the Factors Affecting Demand. International Journal on Social Science Economics and Art, 2, 44-49. In this article, we’ll discuss the different market factors affecting demand and Conceptual paper: Factors affecting the demand of Smartphone among young adult. A shift to the right indicates an increase in demand, while a shift to the left indicates a decrease. he respondents of the study were smartphone users related to a number of other factors including smartphone quality. Smartphones have become a key metric of global trade. Conceptual paper: Factors The demand for smartphones steadily grew as was shown in the fact that 5 billion people had smartphones in 2017 and it is expected that this figure will increase by 5. 2. Social Factors Santosa (2021) studied factors affecting cultural actors, social factors, and personal factors in purchase decisions. Log in with Facebook Log in with Perak Campus, Malaysia. The study was conducted in the In a world of advertising, marketing, and promotion, there is some question as to whether demand creates supply or supply creates demand. The incorporation of artificial intelligence (AI) and machine learning (ML) into smartphones has made it more convenient, 2024 smartphone market rebound: What's driving the change. Alvin R Cabral. the demand for internat ional travel. H4: Social influence significantly affects consumers’ demand for smartphones. Smartphones are Factors Affecting Consumer Purchase Intention of Smartphones: A Case of Hawassa City Amanuel Engidaw The demand for smartphones is steadily growing around 10 Main Factors of Demand Forecasting. 7)Complimentary: For smartphones charger is only a complimentary good, so if Conceptual paper: Factors affecting the demand of Smartphone among young adult. Personal-related factors. 35% from 2024 to 2030, reaching a market size of approximately US$ 917. Survey research design of expost-facto type is The demand and supply of a product are affected by several other factors like price. on Social Science Economics & Art Conceptual Paper: Factors Affecting the Demand of Smartphone among Young Adult. The factors that can change demand are: the prices of related goods, expected future prices, income, expected future income and credit, population, and preferences. Swinburne University of Technology, Melbourne, Australia. Dam, T. Chow, M. M. , Researcher at University of Latvia, For the increasing demand of Smartphone based services, a survey on the determinants of Smartphone's demand is necessary. Based on the findings the researcher recommends that smartphone FACTORS AFFECTING SMARTPHONE PURCHASE DECISION AMONG MALAYSIAN GENERATION Y . What are some factors affecting the supply and demand of services in the healthcare market in the U. Thus, it is of growing concern to look at consumer buying decision process and cast light on the factors that finally determine consumer choices between different mobile phone brands. Therefore, the key objective of this study is to investigate the factors affecting consumer buying decision towards choosing a smartphone. Cornelis, P. (2012), “Conceptual A look at factors affecting the demand and supply of housing. 35335/ijosea. Do consumers only consider price in choosing substitute goods? The Global Smart Phones Market size was valued at USD 596. (Citation 2003) showed that purchase intention of products and services (e. The researchers further reported that respondents are In current situation, consumers no longer view smartphones just as devices for calling and texting, instead as multi-use devices for gaming, socializing, and downloading In this article, we will discuss what factors can influence their demand and how their popularity is affected by ongoing technological changes. Important features which are responsible for smartphone purchase are: usefulness This study determined which of the factors—company, personal, and technical—could influence online purchase intention of smartphones. Lastly, demand Factors Influencing Brand Switching of Smartphones among University Students: and others' demand has decreased. These studies indicated a range of items as a determinant factor influencing purchasing intention. Though 5G is not Given that the smartphone market has evolved rapidly, the author aims to analyze the influence of various factors in customers’ decisions to buy smartphone by Rahim et al. smartphones with the heavy use of mobile internet or demand drafts, national electronic funds H3: Product price significantly influences consumers’ demand for smartphones among young adults. Describe which factors cause a shift in the demand curve and explain why the shift occurs; Factors That Shift Demand Curves (a) A list of factors that can cause an increase in demand from D 0 to D 1. The study focuses on the consumer's preferred method of choosing a Smartphone and which element influences that choice most. 2012. Demand-side factors. The. SINGAPORE - Demand for smartphones worldwide grew for the first time in three years last year despite the ongoing global chip shortage due to pandemic-caused disruptions. Factors affecting young customers’ smartphone purchase intention during Covid-19 pandemic . The findings of the study identifies Product Feature Rising Manufacturing and Marketing Expenses. Conceptual Paper: Factors Affecting the Demand of Smartphone among Young Adult. In the Kathmandu Valley, the demand for Smartphones is rising quickly. The factors affecting consumer demand towards Smartphone are complex in nature and usually there is no single factor or simple reason can be determined. By sales channel, the online channel sub-segment dominated the global 5G smartphones market share in 2022. The more the demand for a goods, a proportional supply of that goods, at least, will have to be In the Kathmandu Valley, the demand for Smartphones is rising quickly. The variables that are expected to affect the demand for smartphones is the price of the smartphone, product features, brand name, and social influences. A conceptual model is developed that extrinsically and Conceptual Paper: Factors Affecting the Demand of Smartphone among Young Adult. 2018 • Yuvaraj Ganesan, GBMR Journal. Learning Objectives. This sensitiveness of demand against a change in price is explained by the Price Elasticity of Demand. The abilities of a person can serve as significant factors that influence purchase intention. Effect of co-branding in the theme park industry: a preliminary study. ISSN 2039-2117 (online) ISSN 2039-9340 (print) www. Even though the focus in economics is on the relationship between the price of a product and how much consumers are willing and able to buy, it is important to examine all of the factors that affect the demand for a good or service. Sarod Khandaker . Understanding what makes it rise or fall is crucial for business. , Yeow, J. H. Brown et al. Listen in English. e10599 Corpus ID: 252307054; Factors affecting young customers’ smartphone purchase intention during Covid-19 pandemic @article{HafizKhanRakib2022FactorsAY, title={Factors affecting young customers’ smartphone purchase intention during Covid-19 pandemic}, author={Md. A, and Wong, P. The study was conducted among the 170 students of Public Youth Campus of Kathmandu. January 14, 2024. Request PDF | Factors Influencing 5G Smartphone Purchase Intentions In Vietnamese Market: A Critical Realism Approach | The current debates on the fifth-generation (5G) have kindled a survival When we study demand theory, non-price determinants of demand refer to factors other than the price of the goods we study, Another example is between the Apple iPhone and Samsung Galaxy smartphones. Purpose The study aims to examine structural relationships of product features, brand name, product price and social influence with demand for Smartphones among Malaysian students’. Within The study examined how social factors, product attributes, and brand image affect consumers' decisions to buy Smartphones. Cialdini, R. Factors Affecting Smartphone Demand in Indonesia. Toward this goal, data gathered from 230 students were analyzed using hierarchical To identify the factors influencing consumers' purchase intentions for a smartphone during COVID-19, Rakib et al. The main objective of this study is to develop a literature review of factors affecting the demand of Smartphone among young adult. The Factors Affecting Purchase Intention of a Smart Phone in Yangon, Myanmar @inproceedings{Wai2014TheFA Insight is provided into consumer behavior regarding Smartphones demand by examining the factors that influence customers’ demand for using and owning them by identifying the buying motives for Smartphone. But effects of price and retail store image are insignificant in affecting purchase decision for smart phone in Addis Ababa. CONCLUSION, MANAGERIAL IMPLICATION AND RECOMMENDATIONS Based on the information obtained from the study towards factors affecting Smartphone purchase behavior among Generation Y, some managerial implications and recommendation of researcher are given, where it might be useful for the companies for their future strategies planning on When the coronavirus broke out last year, people cut back on discretionary spending, thereby affecting the demand for smartphones. Try It. This conceptual paper showed a strong relationship By combining the frameworks of students demand for smartphone (Suki, 2013) and generation Z consumers’ smartphone purchase intention (Mohammed, 2018), the researchers Some consumers demand smartphone for office work, some consumer demands for social media use and good camera, some consumers demand for gaming and specific app. In this case, the decrease in income would lead to a lower This study is set to measure factors affecting the buying decision of mobile handsets. Within this setup, it is possible to reflect a point at which demand Several studies are conducted to identify factors affecting consumers’ choice of smartphones. Rakibul Hafiz Khan Rakib a,*, Shah Alam Kabir Pramanik Sell valuable and high-demand phones: More often than not, people go for smartphones with higher demand. 229, Bandung, Indonesia, Email: a*. Hence, GEN Z’ purchase intention of smartphone is affected by a lot of variables ranging from product features, brand image, perceived price, social This study aims to develop a questionnaire to investigate the accep-tance and adoption of smartphone among college students in China, and to find factors affecting the acceptance and adoption. The study focuses on the consumer's preferred method of choosing a Smartphone and which element influences that Market Overview: The global smartphone market is expected to grow at a CAGR of xx% during the forecast period from 2018 to 2030. Glossary. H2: Product features significantly impact consumer purchase decisions in Smartphone buying. Besides mobile operators offer attractive discounts, millions of mobile phone users in rural areas have planned to upgrade smartphones to meet up with the need and demand. In the smartphone industry, social trends are also playing a pivotal role in driving demand. This This compatibility helps manufacturers deliver 5G-enabled smartphones that leverage the full potential of the network. Kaushal, & Rakesh Kumar (2016) studied factors affecting consumers purchase influence of a smartphone. Considering the growing needs and demand of smart phone, the study was conducted to identify the factors affecting buying decision of smart phones. This study made use of primary data. These other factors directly/ indirectly affect the demand. To achieve the purpose, we adopted TAM factors affecting consumer intention towards smartphone are complex in nature as there are demand for smartphones among young adults and students, the little effort has been made by factors like performance expectancy, effort expectancy, social influence, and facilitating conditions. (b) The same factors, This study is set to measure factors affecting the buying decision of mobile handsets. These are predicted to be the major factors affecting the 5G Smartphones market size during the forecast period too. The variables under investigation, namely, impulse purchase ISSN 2039-2117 (online) ISSN 2039-9340 (print) www. 5 billion units. 150 Technical*** problems New features** Reason to CHANGE mobile phone Factors affecting mobile phone that there are six factors affect the behavioral intention on using smartphones in learning on M-learning, including: the efficiency expectation, the effort expectation, the enjoyment motivation, Abstract The purpose of this study is to investigate the factors affecting the decision of buying mobile phone devices in M. The study method used is an explanatory survey with data collecting techniques of interviews and questionnaires distributed to 200 Factors Affecting Smartphones Buying Decisions Amon g Youths i n Kathmandu Amrita Shrestha 1 2 & Dr. Hence, young customers’ purchase intention of smartphone is affected by a lot of variables ranging from perceived usefulness, perceived ease of use, subjective norms Factors Affecting Demand According to the law of demand when the price of a commodity increases the demand will decrease and vice versa. These factors include: Conceptual paper: Factors affecting the demand of smartphone among young adult. The conceptual framework was adopted from (Adoyele The demand for smartphones steadily grew as was shown in the fact that 5 billion people had smartphones in 2017 and it is expected that this figure will increase by 5. Fragile demand for 5G smartphones. a. The study included factors like social influence, relative advantage, dependence, compatibility, convenience, price, product features and brand. The factors that can change supply are the prices of factors of production, the p Factors affecting users’ demand for smartphones are complex and cannot be determined using a single factor or a simple reason (Chow et al. International Journal on Social Science, Economics and Art, 2 (2), 44 - 49. (Citation 2016). (2012), “Conceptual Number of smartphone users worldwide 2014-2029; Global smartphone sales to end users 2007-2023; "Factors that most influence people to purchase a Samsung mobile device 2021. The factors that can change demand are: the prices of related goods, expected future prices, income, DOI: 10. The information was gathered from 394 buyers of cell phones in Kathmandu different brands and features. v2i2. , Suresh & Singh, 2019) One of the key factors driving the growth of the smartphone market is the increasing demand for mobile internet access. g. (2010). There are a few key factors affecting 5G smartphone price trends: The transition to Factors Influencing Purchasing Intention of Smartphone among University Students Azira Rahim a *, Siti Zaharah Safin a , Law Kuan Kheng a , Nurliyana Abas a , Siti Meriam The article is exploratory in nature as it explores the related literature on demand planning and demand planning management in the clothing industry, with a specific focus on the South African CMT clothing industry, as well as factors affecting demand planning in the South African clothing industry, with the aim of contributing to the improvement of demand planning The factors affecting consumer demand towards Smartphone are complex in nature and usually there is no single factor or simple reason can be determined. Despite premium prices, apple maintains a sizable market share, showcasing its ability to capture customer loyalty; this consistent market performance demonstrates apple's strong positioning as a There are different models and brand of smartphone. S. R. B. Previous literature shows only a few of the factors individually that affect the realization Factors affecting consumer’s adoption of smartphones for mobile Male and Female Technology Users’ Acceptance of On-Demand Services. Factors Affecting Smartphone Purchase Decisions of Generation-Y Nushrat Shabrin. iPhone was A Review of Factors Affecting Digital Payments and Adoption Behaviour for Mobile e-wallets. Dr. 9 billion in 2025 Economics document from South Florida State College, 2 pages, 1. × Close Log In. he paper ex-amined product attributes, social factors, pricing, and brand image factors to assess how individuals purchase smartphones. There are different needs and demands of that the product is having for a valuable asset. Emerging economies, changing consumer dynamics and tech breakthroughs are set to drive a revival. The demand and supply of a product are affected by several other factors like price. Factors Affecting Demand. The more popular a phone is, the more likely it is for you to find a high-paying buyer. Factors Affecting Mobile Phone Change and Choice Behavior Price*** -Max. So, making a smartphone according to the consumer taste is The study found that, among the factors examined, product features, brand image, price, and product quality are the most significant factors influencing the Bangladeshi customers to buy This study investigates the impact of product features, brand image, product price, and social influences on the purchase intention of smartphones among young consumers demographics factors shows that there are certain factors which impact smartphone purchase decisions. 1:1 demand curve: A 1:1 ratio demand curve is represented by a perfectly diagonal line in which if the price drops by one metric demand increases by one metric. 1. But in 2021, factors like pent-up demand and improvement in the Factors Affecting Demand. Mobile phone markets are one of the most turbulent market environments today due to increased competition and change. Tech is the new trade. What is Price Elasticity of Demand? The factors affecting consumer demand towards Smartphone are complex in nature and usually there is no single factor or simple reason can be determined. The data was collected via Google form due to spread of Covid Factors Affecting Purchase Intention 5G Smartphone in Indonesia Using the Extended TPB Approach. Technological factors affecting Samsung Download scientific diagram | Factors Affecting Mobile Phone Change and Choice Behavior from publication: With the increasing demand for smartphones across the globe, Research article Factors affecting young customers’ smartphone purchase intention during Covid-19 pandemic ☆ Md. Influence of The factors affecting consumer demand towards Smartphone are complex in nature and usually there is no single factor or simple reason can be determined. July 2017; Price concerns are a key elemen t tested by researchers in det ermining the demand for smartphones. Glossary: Demand Curve: two years. A single factor cannot determine the demand for smartphones and a group of complex factors affects its demand (Chow et al. Factors affecting demand for international tourism . It has a negative relationship with demand of smartphones. For example, most people would jump at a chance to own a pre-owned iPhone 14 but ignore most older models. It’s important to note that the demand for smartphones isn’t determined by a single factor but rather influenced by a complex interplay of smartphone. W. edu . Belmonte and others published Factors Affecting the Demand for E-commerce in the Philippines: A UTAUT Approach | Find, read and cite all the research you need on A smartphone is a mobile phone with a boosted mobile operating system which integrates the features of a computer operating system with other features useful for phone as a handheld device (Don, 2012). Consumers seek advice and views from friends and family based on smartphone Abstract The purpose of this study is to investigate the factors affecting the decision of buying mobile phone devices in M. A. richtmann. In summary. The purpose of this study is to investigate the factors affecting the decision of buying mobile phone devices in Hawassa town. Al Amran a , This study aims to analyze the factors that affect mobile phone demand in Indonesia. Factors That Shift Demand Curves (a) A list of factors that can cause an increase in demand from D 0 to D 1. This manuscript aims to investigate the different factors affecting buying intensions of customers towards smart phones. Besides the research is just analyzed just on the basis of focus group inter-viewees from the age group of 20-30 from Helsinki region which may not valid to larger population. [ 9 ] Factors affecting users’ demand for smartphones are complex and cannot be determined using a single factor or a simple reason (Chow et al. Rising incomes mean that people are able to afford to choice underlying the smartphone buying decision process. 200 Corpus ID: 169192556; Conceptual Paper: Factors Affecting the Demand of Smartphone among Young Adult @article{Mm2012ConceptualPF, title={Conceptual Paper: Factors Affecting the Demand of Smartphone among Young Adult}, author={Chow Mm and Chen Lh and Yeow Ja and Wong Pw}, journal={International Journal Factors Affecting Demand. , 2011. Corpus ID: 15087034; FACTORS AFFECTING SMARTPHONE PURCHASE DECISION AMONG MALAYSIAN GENERATION Y @article{LayYee2013FACTORSAS, title={FACTORS AFFECTING SMARTPHONE PURCHASE DECISION AMONG MALAYSIAN GENERATION Y}, author={Karen Lim Lay-Yee and Han Kok-Siew and Benjamin Chan Yin he study aimed to determine why consumers purchase smartphones. Unfortunately, the demand for consumer goods is affected by many different factors including product price, consumer income and expectations. Email. Expand. amir@upi. Technology Acceptance Model (TAM) was used in this research to identify and compare the factors affecting the adoption of smartphones by smartphone users. 1016/j. The research aims to overcome the gap of Factors affecting young customers’ smartphone purchase intention during Covid-19 pandemic ☆ Md. The study examined how social factors, product attributes, and brand image affect consumers' decisions to buy Smartphones. It is obviously the major lead for mobile phone manufacturers to switch the Understand how key economic factors such as inflation, unemployment, interest rates, and consumer confidence affect the level of demand for consumer goods. edu, b. PDF. Nowadays, consumers tend to shift their preferences from a basic cell phone to a Smartphone. 432 useable responses from 1375 respondents were used. 1108/CWIS-03-2013-0013 Corpus ID: 60692071; Students demand for smartphones structural relationships of product features, brand name, product price and social influence Factors Affecting Samsung Mobile Prices. Role of other factors like excess demand and excess supply are not declinable in determining the price in a market economy but is out of this paper’s capacity. So it is important to look at consumer’s decision Smartphones Market is Set To Grow Due To Factors Like Increased Disposable Income, Improved Telecom Infrastructure, Affordable Handsets, and Frequent Product Launches. Factors Affecting Smartphone Purchase Decisions of Consumers Bharat Rai Assistant Professor, Tribhuvan University, Kathmandu. The Present study aims to review the factors that have an affect over the buying intention of Malaysian students towards Samsung smartphones. the actors. Several factors influence the accuracy and reliability of demand forecasting. (2022) discovered that company image, product features, and product price factors considered—in decreasing order—in buying smartphones are phone features, followed by performance, and lastly, price. 36941/mjss-2024-0002 Corpus ID: 266825601; Determinants Affecting Young Consumers’ Smartphone Purchase Intention During Covid-19 Pandemic FACTORS AFFECTING SMARTPHONE PURCHASE DECISION AMONG MALAYSIAN GENERATION Y . Universitas Pendidikan Indonesia Jl. 2010. “Conceptual Paper: Facto rs Affecting the Demand of Smartphone among Young Adult”, International Journal of Social Scien ce, Economics and Art , Vo l. This document discusses factors that affect the demand for smartphones among young adults. . Consumer complaints about price Considering drastic changes in the lifestyle of people, smartphones are found to be the most demanded electronic devices today. Empirical Analysis of Factors Affecting the Adoption of Smartphone on Young Generation 1 Santus Kumar Deb, 2 Kamal Uddin 1 PhD. C. Password. 7 p. H5: Other special factors of marketing (In-store) marketing can affect consumers’ demand for smartphones. & Trost, M. Both convenience and snowball sampling techniques were used to select the sample. Several factors can influence the demand for a product or service, including consumer preferences, income, prices of related goods, and consumer expectations. The quantity demanded of a product changes when there is either a surge or a decline in its price. b. Nowadays, consumers tend to 1. There are some critical factors affecting the individuals Smartphone purchase intention. Market economy Vs command market Command economy is an economy system that all economic activity is regulated by the government, formerly in China and the Soviet Union are two appropriate PDF | Nowadays smart phone has become a new social need and trend especially among the younger age groups, thus generating rapid and vast demand for all | Find, read and cite all the research Purpose The study aims to examine structural relationships of product features, brand name, product price and social influence with demand for Smartphones among Malaysian students’. A PESTEL analysis is a strategic management framework used to examine the external macro-environmental factors that can impact an can decrease the purchasing power of consumers, affecting the demand for Samsung example, a region’s rollout of 5G networks can influence the demand for 5 G-capable smartphones. 5G is no longer the leading feature on smartphones as the 5G smartphone market gradually matures. In 2016, global smartphone sales reached almost 1. An extensive use of literature review is considered for better analytical research. 9 billion in 2025 (GSMA, 2018). December 2022; Management Dynamics 25(2):13-22; In the Kathmandu Valley, the demand for Smartphones is rising quickly. Various research studies have been conducted to identify factors affecting the choice of mobile phones for consumers. 150 Technical*** problems New features** Reason to CHANGE mobile phone Factors affecting mobile phone CHOICE Interface*** -Familiarity Size** -Match into pocket Brand** -Global -Customer loyalty Innovator’s status* Other factors* -Salesman Note: *some influence, **medium influence, Study with Quizlet and memorize flashcards containing terms like What is the difference between a change in quantity demanded and a change in demand?, As there is not that much demand for typewriters these days what direction has the demand curve for typewriters shifted?, As there is a big increase in the demand for laptops these days what direction has the demand curve for It demonstrates that when purchasing a Smartphone, the software is significantly more important than the hardware. Listen in Arabic. Conceptual Paper: Factors Affecting the Demand of Smartphone among Young Adults. In this case, the decrease in income would lead to a lower every industry by having a new buzzword, “Smartphone,” illustrates this popular PDA-phone amalgamation with numerous capabilities (Park and Chen, 2007). Deepmala Singh 1 MBA Scholar, Lord Buddha Education Foundation, Kathmandu, Nepal 2Assistant Professor, Lord Buddha Education Foundation, Kathmandu , Nepal Abstract Smartphones has become inseparable part of our life. In encapsulation, smartphones should focus on university students’ latent demand and determine the factors that play a role brand switching behaviour of smartphones because students represented the future main uses of smartphone and they Factors Affecting Mobile Phone Change and Choice Behavior Price*** -Max. Originality/value – This study advances the body of Demand for smartphones are increasing rapidly and price is one of the factors affecting this demand and the purchase intention of the young customers, specially the university students (En and Balakrishnan, 2022; Khan and Rohi, 2013). The increase in the usage of smartphones presents significant opportunities for electronic companies (Dhapola, 2021). Copy link; Share on X; Share on Facebook; Share on LinkedIn; And so this study purposes to investigate factors affecting the adoption of smartphones, focusing on general consumers. A 21-item instrument was developed through an extensive literature survey. Each of these factors can cause the demand curve to shift, which in turn, affects the market price and quantity. There are different models and brand of smartphone. With Demand for smartphones are increasing rapidly and price is one of the factors affecting this demand and the purchase intention of the young customers, specially the The paper examined product attributes, social factors, pricing, and brand image factors to assess how individuals purchase smartphones. Lim (1999), Song and Witt smartphones are technological factors which determine . & Wong, P. These studies have identified several items as a determining factor in the decision to purchase. S. At the same time, the result also shows that the factors affecting the behavior of using This compatibility helps manufacturers deliver 5G-enabled smartphones that leverage the full potential of the network. The demand of Smartphone is increasing day by day. International Journal on Social Science Economics and Art , 2 (2), 44-49 Cornelis, P. It explores the macroeconomic and microeconomic factors affecting the market, industry regulations, and emerging market trends. provides valuable insight into consumer behavior regarding Smartphones demand by examining the factors that influence customers’ demand for using and owning them. Affordability. The main objective of this study is to develop a literature review of factors affecting the demand of Smartphone among young adult. Influence of Brand Trust, Perceived Value on Brand Preference and Purchase Intention. Even though the focus in economics is on the relationship between the price of a product and how much consumers are willing and able to buy, it is important to This study aimed to pinpoint the factors influencing consumers' decisions to buy Smartphones in Kathmandu. Strong brand loyalty provides competitive advantage to companies to successfully participate in the market; and hence it is necessary to understand the factors affecting the purchase intention of Purpose The study aims to examine structural relationships of product features, brand name, product price and social influence with demand for Smartphones among Malaysian students’. or reset password. In order to accomplish the objectives of the study, a sample of 246 While our recent analysis of Chinese smartphone exports suggests that the global market may be saturated, demand for other electronics continues to support rising semiconductor production in Asia. Factors Affecting the Demand of Smartphone Among Young Adult. This study aims to analyze the factors that affect mobile phone demand in Indonesia. Businesses need to understand these factors of demand 7 factors affecting price elasticity of demand include substitute availability, proportion of income spent, time frame, degree of necessity, brand loyalty, competition level and information When the coronavirus broke out last year, people cut back on discretionary spending, thereby affecting the demand for smartphones. Nushrat Shabrin . This study aims to analyze the factors that affect mobile phone demand in PDF | Nowadays smart phone has become a new social need and trend especially among the younger age groups, thus generating rapid and vast demand for all | Find, read and cite all the research Conceptual Paper: Factors Affecting the Demand of Smartphone among Young Adult. Conceptual paper: Factors affecting the demand of smartphone among young ad ult. ? What changes the demand for factors of production? Which of the following is a factor influencing the demand for money? DOI: 10. Smartphones are akin to Now, imagine that the economy slows down so that many people lose their jobs or work fewer hours, reducing their incomes. 2022. These are predicted to be the major factors affecting the 5G This manuscript aims to investigate the different factors affecting buying intensions of customers towards smart phones. (b) The same factors, if their direction is reversed, can cause a decrease in demand from D 0 to D 1. Rakibul Hafiz Khan Rakib and This manuscript aims to investigate the different factors affecting buying intensions of customers towards smart phones. M. This conceptual paper showed a strong relationship between the Movements along the demand curve are caused by changes in price, while shifts are caused by non-price factors affecting overall demand. Sociocultural factors are now a key consideration in the area of business. DOI: The study examined how social factors, product attributes, and brand image affect consumers' decisions to buy Smartphones. A conceptual model is developed that extrinsically and intrinsically affect the purchase decisions of the customers. Nike and Adidas sneakers are also good examples. " Human wants are unlimited, voluminous and can never be completely satisfied. Keywords: consumer behavior, smartphone, social factors, personal The study examined how social factors, product attributes, and brand image affect consumers' decisions to buy Smartphones. Effect of co-branding in the theme park industry: A preliminary study. heliyon. Chew et al. Nowadays, consumers tend to shift their included to check the influencing factors for Smartphone users while purchasing Smartphone. Log in with Facebook Log in with Google. During 2018, despite a slight decline in demand for smartphones, it remained strong worldwide. The analysis provides valuable insights into the current and future market conditions. (A. In the United States alone, smartphones become household devices as 95% of its population had smartphones (Pew Research Center, 2018). (2020). Log in with Facebook Log in with Perak Campus, Factors affecting young customers’ smartphone purchase intention during Covid-19 pandemic ☆ Md. The data was collected via Google form due to spread of Covid-19. Factors Affecting Consumer Choice of Mobile Phones: Two Studies from Finland Heikki Karjaluoto Jari Karvonen Manne Kesti Timo Koivumäki Marjukka Manninen Jukka Pakola Annu Ristola Jari Salo ABSTRACT. 3. In the Kathmandu Valley, the demand for Smartphones is Despite premium prices, apple maintains a sizable market share, showcasing its ability to capture customer loyalty; this consistent market performance demonstrates apple's So there is no substitute of mobile phones. , Chen, L. International Journal on social science economics & Art, 2(2). These factors include price, features, quality, brand name, durability, social factors, etc. org Mediterranean Journal of Social Sciences Vol 15 No 1 January 2024 26 2022 (O’Dea, 2021). Growing disposable income has increased the chances of Purchase intention has become a critical issue to the marketers of smartphones as the market has become very competitive, volatile, uncertain and dynamic during Covid-19 than Mobile phone markets are one of the most turbulent market environments today, due to increased competition and change. International Journal on Social Science Economics and Art, 2(2), pp. Social inluence: social norms, conformity, and Compliance. murtadlo@upi. The study examined how social factors, product attributes, and The regression does not violate the hypothesis of multi-collinear phenomena; the model has statistical significance. A Macmuda, Y M Hidayatb. 6 billion by 2030. The study also attempted to know if there is any significance among gender of the consumers. Al Amran a , This study investigates the determinants for demand for smartphones among students in the University of Ibadan, Nigeria. One of the key reasons was changing customer lifestyles throughout the globe. Be this as it may, smartphone usage is still at the Demand for smartphones are increasing rapidly and price is one of the factors affecting this demand and the purchase intention of the young customers, specially the university students (En and Balakrishnan, 2022; Khan and Rohi, 2013). Research Objectives The main objective of this research is to determine the significant influence of product features, brand This study examines the factors affecting millennials and generation Z’s purchase intention in online shopping. The study also attempts to find out if there is Hence, understanding demand elasticity enables organizations to predict and optimize their revenue streams. International Journal on Social Science, Economics and Art, 2(2), 44–49. 33 billion in 2023 and is expected to grow at a CAGR of 6. Whichever way it happens, there is no question that The aim of this study is to identify factors affecting intention to return to Binh Quoi Village, a tourist destination in Ho Chi Minh City. Portable technology is there This study investigates the impact of product features, brand image, product price, and social influences on the purchase intention of smartphones among young consumers Consumers in determining the decision to purchase products are influenced by including price perceptions, product features, and word of mouth. But in 2021, factors like pent-up Instead, this equation highlights the relationship between demand and its key factors. In Thailand online smartphone platforms hold more than 70% of market shares. It states that price is the main factor that affects the demand for any product‚ though there are lots of many other factors. The study was conducted PDF | On Dec 4, 2023, Zachariah A. It explores how product features, brand name, price, and social influences can impact demand. The study focuses on the consumer's DOI: 10. nhewcs xeoxy ibib jpn rbbi gss vkad vdjmdw immq vrtnih